Archive for June, 2009
CoVideo: Sheila’s 60-second Tip of the Week (June 26, 2009)
Lights! Camera! CoVideo!
(The importance of lighting … not just on your mood but for the quality of your video recordings.)
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Lighting makes all the difference when recording a video. High-light, low-light and special effect lighting set the mood and tone of your message. Abundant natural light creates a warm and comfortable feeling while artificial light, fluorescent lights in particular, have more blue tones and may alter skin coloring. In the CoVideo offices we supplement our overhead fluorescent lights with incandescent spot and table lighting. Preview your videos to make sure there is sufficient light and make any necessary adjustments to your camera settings if room lighting is adequate. Cameras have varying capabilities of capturing light sources so the same room setting may appear lighter with one camera than another. Spending a few minutes on lighting will put you at ease and help you deliver your message with confidence! |
While not a literal transcript like in past weeks, I’d still make an educated guess that you chose to watch the video … or a part of it … before you read the text to the right of the video player. I challenge you to watch and read both and compare your reaction. What’s more entertaining, relevant, informative? Which communicates more? Which one actually could “brighten your day”? (Pun intended.)
Even if/when you might not know the person you’re watching, don’t you truly have a sense of who they are after watching a video of them over reading text that they’ve written? Which would you rather receive in your inbox?
That’s the “power of video”! With Video Email you have the ability to communicate better, faster, and with greater impact to and understanding by the recipient / viewer.
Contact me today to find out more and to receive a personal tour and demonstration!!
Thanks for watching!!
Place Videos on the Web, in Browsers and Email Blasts!
Watch the video below to find out about the different ways every video in your library can be used.











